Answer engines lean on what other sites say about a brand. Paste a client's URL: the free check reads its site and lists the review platforms, communities and profiles it is missing for its category. Finding the pages that name its competitors and not the client comes next, in the Citation Sprint.
A check shows a gap. Closing it is the off-page work we do for SEO agencies, under the agency's name. Send us one client domain: we run the citation test and email you what came back. No charge, and your client is never contacted.
Send us one client domain →When someone asks ChatGPT or Perplexity for the best option in your category, the engine leans on sources it already trusts: review platforms like G2 and Trustpilot, community threads on Reddit, YouTube reviews, and "best X" roundup articles. If your brand is absent from those, the AI simply names a competitor that is present. Great on-page content is necessary but not sufficient; the web has to corroborate you.
Claim and complete the review profiles that matter for your category, take part genuinely in the communities where your buyers ask questions, and get into the roundup articles the AI already quotes. Start with the highest-priority gaps above. You can also strengthen how AI recognizes you as a brand with our free Brand Entity Check.